Here are some corny clichés we could die happy never hearing again.
“It goes without saying”…then don’t.
“Let’s touch base”…only when rounding third.
“Move the goalpost”…who does this? A cheating goaltender?
“At the end of the day”…we’re all tired – of this phrase.
“It is what it is”…and what, exactly, is that?
“Going forward”…as opposed to traveling back in time.
“It’s on my radar”…it’s a faint, fading beep. But it’s on there.
“I’ll circle back”…like a vulture circling roadkill.
“Let’s take this off-line”…because we’ve bored everyone to tears.
“It’s neither here nor there”…Then where the heck is it?
“Low hanging fruit”…those who are too dumb to see through this charade.
“I have a lot on my plate”…doctors recommend six small meals per day.
“When push comes to shove”…you’re in bar brawl.
“Think outside the box”…the 90s called and wants their cliché back.
These cliché sayings have been used so often that they’ve lost their impact and make you look out-of-date.
What overused lines make you cringe? Comment below so we can commiserate.
It’s captivating, convenient, effective… and a massive pain-in-the-neck if you’ve never used it before; you can’t simply follow the Yellow Brick Road! “Social Media” is the buzzword on the tip of every business owner’s tongue. But why? What is it about our world that makes us so enraptured by the Tweets, posts and blogs? It comes down to simple psychology: we all want to be involved. These sprawling digital networks enable us to achieve new levels of involvement. As budding entrepreneurs, you can harness this platform to cultivate your presence online. Here are some tips on maximizing your popularity.
You’ll know that your main goal is to promote your company and stimulate sales, but there’s no need to make this obvious to your followers. Post fun pictures, quotes, links or blogs that don’t mention your business. Be subtle if you want to self-promote: highlight your product in use or post pictures of appealing things that relate to your business. If people enjoy your creative content, they’ll be more curious to explore your business side.
Social Media is all about being social – who would’ve guessed it? Interact with your customers and fans by asking them for their input. Craft polls, create forums for discussion, reply to comments, and encourage your readers to submit content of their own. Not many people can resist sharing their own opinions and ideas, so let them! Social Media is a two way street, and, though it sounds strange coming from the mouth of an Atlanta-resident, you want as much traffic as you can get!
Incentivize spreading your message by organizing contests or give out freebies. Raffle off popular products to community members who participate regularly or who share your posts with friends. Ignite your followers’ competitive streaks by initiating a contest. Ask trivia questions, or challenge them to submit their own photos or ideas for judging. Reward winners with prizes.
Manage your posting to ensure that your followers look forward to your updates, rather than automatically discarding them as spam. Limit yourself to one to two posts a day and try to make them meaningful, constructive posts.
YouTube has rocketed to worldwide coverage and attracts an immeasurable number of viewers each day. If you know someone with basic camera skills, try your hand at making a how-to instruction video, a behind-the-scenes peak of the inner workings of your company, or a video blog. If you’re camera-shy, you can get behind the lens and use Instagram to attract a following of the pictures you take. With Instagram’s hashtag system, you can reach a wider audience than ever before as users browse photos that are sorted by their hashtags: #Simpleasthat #Photography #Marketing #Easy
Social Media websites cater to businesses; many provide easy-to-view analytical information that shows you the size and demographics of your audience. You can harness this information to tailor your posts to interest the people visiting your page.
Try googling competing businesses. Take note of the search words that you used to find them, and work to incorporate these key search-words into your website. This will boost your SEO, or Search Engine Optimization, by pushing your website to the top of related Internet searches.
There are few things to consider before sending a text message to your colleagues, clients or even your boss. Here's the list of what to think about before pressing send.
Consider your environment – If you work in an informal work environment, then sending a text message may be appropriate. If you work in a professional setting, then sending a text message to reply about a business related matter, may come off as strange and unprofessional. It depends on the nature of the message and to whom you are sending the message. If you are unsure, then stick to communicating the information in an e-mail or by phone.
Keep it professional – Even though it is only a text message, it is still part of a work conversation. Write in complete sentences and use proper grammar.
High importance and texting don’t mix well – In business, if it is important, then it should not be communicated via text message. Don't communicate big, imperative decisions through text messaging. Anything that requires important details and multiple back and forth communications is best left to e-mail, phone calls or face-to-face meetings.
Don’t send bad news – It may be convenient or easy to give someone a heads-up via text, but it can be perceived as insensitive and too casual.
Hold off on the abbreviations and emoticons – You don’t want your message to seem like you were in a rush to send it or to come off as being too unprofessional .
Don't send a novel – If your message takes up more than three sentences, then sending this lengthy message by text should be out of the question.
Reread and reread – Before you send a text message, reread it. Autocorrect and voice-to-text can create some horrible misunderstandings, so always proofread your messages.