THE MOST TRUSTED NAME IN ETIQUETTE CERTIFICATION

Become a Certified Etiquette Consultant

The American School of Protocol® offers four-day online etiquette programs during the pandemic that allow individuals to become Certified as a Children's and Corporate Etiquette Consultant. Graduates of this program have launched companies in over 1000 cities in the US and in 40 plus countries worldwide.”

Corporate Etiquette Certification

Our four-day online Corporate Etiquette Certification Program® will teach you how to start your own business as an etiquette consultant. The first 200 pages of your 600-page corporate training manual offer information on how to price your contracts. 400 pages of the curriculum with handouts, take-home information, quizzes, and contracts are included.
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Children's Etiquette Certification

In the past, interpersonal skills and behaviors essential to healthy social development were taught at home. Sadly this is no longer the norm because today in many households both parents work. Time spent with our children must elevate traits such as punctuality, kindness, self-control, responsibility, determination, resilience, and appreciation.
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About Our Founder

Peggy Newfield, Founder, and President of Personal Best, Inc.® and The American School of Protocol®, is a Georgia native.    While teaching etiquette to over 10,000 children in the Atlanta area, Peggy authored her first children's book entitled Rio Speaks.  This book is on the recommended reading list for every elementary school in the state of Georgia.  Bell South ordered 5000 books, 2500 placed on the intercity bookmobile, and 2500 in Children's Health Care of Atlanta.  Manners for 3, 4, & 5-year-olds ® was created by Peggy to show that teaching table lessons to small children could be done with ease. Many public and private schools use this 10 lesson teaching tool for Pre K classes. ASP’s Cultivating Character® curriculum focuses on the total development of the student. Self-control, anger management, kindness, responsibility, bullying, resilience, and appreciation are hot topics.

During the past 30 years, Peggy has been under contract to more than 100 FORTUNE 500 companies and 22 MBA and Law School programs nationwide. ASP’s one-day business etiquette seminar, Power, Presence & Style®, draws participants from many different industries across the United States.

Peggy has written numerous articles on business etiquette and is quoted often in leading publications. She also created for cable TV channels, a 60-second newsbreak series on etiquette and safety for children. 

Peggy has appeared on every major television network including BBC radio and television. Business-to-Business magazine profiled Peggy as one of Atlanta's top 30 female professionals, affectionately referred to as "Divas".  Atlanta's CBS affiliate, WGCL-N featured Peggy's one-day business etiquette seminar, Power, Presence & Style®, on multiple segments during ratings week.